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Art & Culture, Digital Media & Communications, Economics

Apps Every Small Business Should Know About

Wikimedia Commons, Apps

Apps have become an integral aspect of small business innovation. With a new app released at every turn, it’s important to stay updated on the latest technology. Many apps are free or cost-effective for small businesses and entrepreneurs. Every business owner wants the best for their business – smoother operations, more effective processes, flexibility, and tools that allow businesses to grow. Apps directly impact and improve business operations, and with the demands of operating a small business, you’ll feel relief using these technological life-savers. Here are a few top apps every small business should know about, and incorporate into their daily business practices.

  • Evernote is a brilliant app that helps you organize your ideas, documents, photos, recordings, and more across digital devices. It’s common to forget, misplace, or overlook things while running a small business. This nifty app keeps everything organized and accessible so you never have to worry about forgetting. To better track your great ideas, projects, and plans, Evernote serves as a management system and memory bank. You can put your collection of post-it notes and highlighters away with this app.
  • Box is by far one of the best cloud-based file hosting services out there. It’s different from Dropbox which is more useful for consumer tasks like storing music and photos. With Box, you can store, share, and collaborate on business documents and files. You can edit photos and videos from your computer, tablet, or mobile device. It’s easy to access and it allows you to connect with colleagues. Box is recognized as one of the most secure systems, and provides more tools that are applicable to business users.
  • Square helps entrepreneurs and small business owners accept payments via mobile, tablet, or iPad. According to Square’s website, 180 million Americans carry credit cards and Square makes it simple to get started. Fill out a short online request form, expect free shipping, and everything arrives in a few days ready to be activated. There is just a 2.75% fee per swipe for all major credit cards or a flat monthly $275. Whether you’re a distributor, massage therapist, retail shop, or any other small business, this app will make transactions effortless.
  • MailChimp – an easy to use, intuitive email marketing system will change the way you run your marketing campaigns. Whether your business sends out regular newsletters or runs weekly email marketing campaigns, this tool will enhance and improve the way you send emails. If you aren’t currently sending emails, I highly recommend you do. Start an email list and offer perks for customers who sign up. MailChimp provides users with reports and analysis to understand their subscribers – an important measuring tool as you begin assessing the effectiveness of your email marketing strategy.

There are many other apps at your disposal so go forth and explore the exciting world of apps for your small business. Many are easy to use; designed to advance businesses in nearly every stage of growth.

Which app do you find most beneficial for your business? Share your comments below!



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